Endeavor Records had their offices at 28 Cross Street Brookvale – a suburb of Sydney. It is a surprisingly small warehouse/office now occupied by Hanks Jam.
As with many of the minor independent labels little is known about Endeavour Records. However, their first release was by June Bronhill and (Ugly) Dave Gray – Together – in 1978/9.
They had something of a hit with Apollo 100’s Joy that was originally released in the UK in 1972. This track came from Reach for the Sky (END002) and was Endeavour’s second release (licensed through Youngblood and RCA). It can be traced to 1979. It was heavily promoted on TV and most OP shops have a copy.
Nevertheless the company’s serial number prefix tells in all (END), and it was down hill from there, although to be fair they did licence some well known artists such as Barry O’Dowd, Warren Carr, Ray Charles, and Bert Kaempfert. The highest serial number I’ve seen is END017.
This is a label we don’t actively collect, but will add if enough titles beyond the ubiquitous Apollo 100 album enter my collection.